Court utilization55%
Not sure? Your booking system's utilization or occupancy report has it. 55% is a common starting point.
Share of empty hours you want to fill10%
Monthly marketing budget
$5,600 to $11,200
Revenue at stake each month
$9,200
Empty court hours a week
353
Filling 10% of your empty hours would bring back about $9,200 a month, 1.1x the middle of this budget.
Ranges are TopSpin's recommendation for racquet facilities, not an industry statistic.